Expo Schedule
Friday, April 9  - Exclusively for REALTORS® (The HBA of Metro Orlando)
9a - 12p - Continuing Education Credit Class
12 - 4p - Exhibits open
  2 - 3p - Education Seminars

Saturday, April 10 - Open to the public (The Home Depot at Millennia)
12 pm - 4 pm - Exhibits open
                      Ribbon Cutting for Monty Anderson Construction Group home  
Homebuying Seminars
        12:30p Down Payment Assistance
         1:15p Credit 101
         2:00p Staging Your Home For Sale
         2:45p The Greenovation of Terre Verde
         3:30p Home Buying Process en espanol

How are we attracting real estate agents and consumers to the Home Expo 2010?

Consumers

•  Radio and Print advertising directed at consumers
  • The Orlando Sentinel— Friday Real Estate Section ad plus Editorial and Friday Calendar Section ad
  • The Real Estate Book - full page ad
  • Submission of editorial stories to local media outlets
  • Orlando Homebuyer Magazine - full page ad
  • Real Radio - 30 spots, website, personality on-site at event
  • Calendar of Events - Bright House News Channel 13, The Orlando Sentinel, Central Florida Business, Orlando Weekly, Seminole Voice, Winter Park / Maitland Observer, Central Florida Lifestyle Publications, Orlando Business Journal, West Orange Times , Southwest Bulletin. (will be submitting to about 100 other publications also)
  •  Press Releases (submitted to) 950 AM WTLN, AM 540 WFLA, Bassmaster Magazine, BenefitsLink, BenefitsLink Retirement Plans Newsletter, BenefitsLink Welfare Plans Newsletter, bnetTV.com, Boating Life, Caribbean Travel & Life, Central Florida Lifestyle, CF Advocate, Charisma & Christian Life, Christian Etailing Newsletter, Christian Retailing, Click Orlando, DailyCommercial.com, Designer Dream Homes, Destination Weddings & Honeymoons, East Orlando Lifestyle, Ecolife News, elliott.org, Florida Golf Central, Florida Golf Magazine, Florida News Network, Florida Realtor, Fly Fishing in Salt Waters, FOX 51 WOGX, GameSHOUT, GameSHOUT Radio, Garden Design, golfweek.com, GolfweekBusiness.com, IC Places, IIA Insight, Internal Auditor, Islands, k92fm.com, King Features Weekly Service, LaughingPlace.com, Marlin, Medical Breakthroughs, Military Money, MyFox Orlando, News Chief, Newschief.com, Observer Newspapers, Ocala.com, oldskool101.com, Orlando Business Journal, Orlando Convention & Visitors Bureau E-Newsletter, Orlando Home & Leisure, Orlando Magazine, Orlando Sentinel, Orlando Weekly, Orlando's ESPN, orlandosentinel.com, Pageantry, Radio Luz 1270 AM, Real Radio 104.1, rhythm96.com, Salt Water Sportsman, Scuba Diving, Seminole Voice, Smart Woman, South Marion Citizen, Southeast AgNet, Southwest Bulletin, SpiritLed Woman, Sport Diver Magazine, Sport Fishing, Star-Banner, StorageReview.com, Street Smart Report, Sunshine Artist Magazine, TALK 1430, Talk Radio 1190 AM WAMT, Techware Labs, The Andrea Shea King Show, The Bull & Bear Financial Report, The CW18, The Daily Commercial, The Golf Channel, The Ledger, The Ledger Online, TheGolfGazette.com, Tow Times, TurfNet, WACX-TV, Wall Street 411 Radio Network, WAMT-AM, WaterSki, WCFB-FM, wdbo.com, WDBO-AM, WDYZ-AM, WESH.com, WESH-TV, West Orange Times, WEUS-AM, WFLF-AM, wftv.com, wftv.com, wftv.com Events & Entertainment, WFTV-TV, WGGG-AM, WHDO-TV, WHERE Orlando, WHIM-AM, WHLV-TV, WHNR-AM, WHOO-AM, WHTQ-FM, WindSurfing, WIWA-AM, WJHM-FM, wjrr.com, WJRR-FM, WKCF-TV, WKMG-TV, WKSG-FM, WLAA-AM, WLBE-AM, WLKF-AM, WLOQ-FM, WMFE, WMFE-FM, WMFE-TV, WMFQ-FM, WMGF-FM, WMMO-FM, WMOP-AM, WMYZ-FM, WNDD-FM, WNDN-FM, WNUE-FM, WOCA News Talk 1370 AM, WOCA-AM, WOCL-FM, WOFL-TV, WOGK-FM, WOGX-TV, WOKB-AM, WOMX-FM, WONN AM 1320, WONN-AM, WONQ-AM, WOPX-TV, WORL-AM, WOTS-AM, WPCV-FM, WPOZ-FM, WPRD-AM, WPRK-FM, WPYO-FM, WRBW-TV, WRDQ-TV, WRLZ-AM, WRMQ-AM, WRUM-FM, WSDO-AM, WSIR-AM, WTGL-TV, WTJV-AM, WTKS-FM, WTLN-AM, WTMO-TV, WTRS-FM, WUCF-FM, WUNA-AM, WVEN TV, WWAB-AM, WWKA-FM, WWRZ-FM, WXXL-FM, WYGC-FM, WYGM-AM, WYND-AM, Young Money
  • Marketing in conjunction with the Parade
    • Parade of Homes Orlando Website - front page
    • All Parade advertising (billboard, guidebooks, radio) will drive consumers to the Parade website
  • FREE Home buying seminars
  • Incentives to include prizes and attractions 
    • 3 Flat Screen Televisions and Cash prize for online registration
    • Monty Anderson Construction Group home built onsite in The Home Depot Parking lot in 4 days!
    • Dr. Anna Marie of the Weather Channel and the Greenovation of Terre Verde
    • Special “Green” aisle that will feature Smart Ideas For a More Efficient, Healthier and Greener Home

 REALTORS®

• Print Advertising
  • New Home Data Book - full page ad
  • ORRA Matters - ad
• Email Blasts
• Partnership with the Orlando Regional REALTOR® Association
• Grassroots marketing campaign directly to agents
• Personal invitations to top producing agents and offices
• Timely and FREE CEU course plus additional free education
• Incentive coupon books
• Raffle prizes