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Sales & Marketing Council

STAFF LIAISON

Stacie Cornell
Director of Events & Councils
407-629-9242 x 120

Major Achievement Awards Entry Information

2010 Submission Requirements

Advertising/Promotion Categories
Eligibility Requirements: Company, product or campaign must have been in use between September 1, 2009—August 31, 2010

Best Logo

  • Production Home Builder
  • Custom Home Builder
  • Home Remodeler / Design Specialty
  • Associate Member

Submission Requirements

  • One (1)-color print of logo - submitted electronically.
  • One (1)-color print of logo in use (in ad, brochure, etc.) - submitted electronically.
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.
  • Please note: Logo submitted must identify your company.

Best Collateral Package

  • Production Home Builder
  • Custom Home Builder
  • Home Remodeler / Design Specialty
  • Associate Member

Submission Requirements

  • One (1) copy of brochure and inserts where applicable - submitted electronically.
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Best Direct Mail

  • Production Home Builder
  • Custom Home Builder
  • Home Remodeler / Design Specialty
  • Associate Member

Submission Requirements

  • One (1) copy of direct mail piece(s) - submitted electronically.
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Best Print Ad

  • Production Home Builder
  • Custom Home Builder
  • Home Remodeler / Design Specialty
  • Associate Member

Submission Requirements

  • One (1) copy of actual size ad, showing date and publication - submitted electronically.
  • State publication and date ad appeared
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Best Billboard

  • Production Home Builder
  • Custom Home Builder
  • Home Remodeler / Design Specialty
  • Associate Member

Submission Requirements

  • One (1) copy of billboard ad - submitted electronically
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Best E-Newsletter

  • Production Home Builder
  • Custom Home Builder
  • Home Remodeler / Design Specialty
  • Associate Member

Submission Requirements

  • One (1) copy of E-Newsletter - submitted electronically.
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Best E-Mail Campaign

  • Production Home Builder
  • Custom Home Builder
  • Home Remodeler / Design Specialty
  • Associate Member

Submission Requirements

  • One (1) copy of series of E-Mails - submitted electronically.
  • Campaign time line
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Best Social Media Program

  • Production Home Builder
  • Custom Home Builder
  • Home Remodeler / Design Specialty
  • Associate Member

Submission Requirements

  • Word document outlining social media tools utilized in the implementation of program- submitted electronically.
  • Measurable success of program (number of FB fans, Twitter followers) - submitted electronically.
  • Where applicable a digital image of the media (e-newletter, etc.) - submitted electronically.
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Best On-line Ad (example: banner, skyscraper, etc.)

  • Production Home Builder
  • Custom Home Builder
  • Home Remodeler / Design Specialty
  • Associate Member

Submission Requirements

  • One (1) screen shot of ad - submitted electronically
  • Location/placement of ad
  • Link/address of ad (if applicable)
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Best Web Site

  • Production Home Builder
  • Custom Home Builder
  • Home Remodeler / Design Specialty
  • Associate Member

Submission Requirements

  • Internet address
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Best Mixed Media
The use of multiple marketing and media channels (ie. earned media, paid media and social media) to drive awareness of your message – These elements can involve combining television, cable, print, radio, Internet, etcetera.

  • Production Home Builder
  • Custom Home Builder
  • Home Remodeler / Design Specialty
  • Associate Member 

Submission Requirements

  • Digitally submit samples of a campaign that utilized multiple media.
  • Purpose of campaign including target market in 25 words or less.
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Best Realtor® Promotion

  • Production Home Builder
  • Custom Home Builder
  • Home Remodeler / Design Specialty
  • Associate Member

Submission Requirements

  • Description of promotion. Include the answers to the following
    • Who was your target group of Realtors?              
    • What type of promotion was it?
    • Was there a theme?                                  
    • Where was the promotion? Multi-sight or single-location.                                    
    • Why did you have the promotion? Community launch or inventory sell out.                                 
    • How was it promoted?
  • Submit up to (5) five photographs from promotion (if applicable).
  • Submit up to (3) three examples of promotional pieces.
  • Explain your mechanism to track results for this promotion.
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Best Promotion (non-Realtor®)

  • Production Home Builder
  • Custom Home Builder
  • Home Remodeler / Design Specialty
  • Associate Member

Submission Requirements

  • Description of promotion. Include the answers to the following
    • Who was your target group of Realtors?              
    • What type of promotion was it?
    • Was there a theme?                                  
    • Where was the promotion? Multi-sight or single-location.                                    
    • Why did you have the promotion? Community launch or inventory sell out.                                 
    • How was it promoted?   
  • Submit up to (5) five photographs from promotion (if applicable).
  • Submit up to (3) three examples of promotional pieces.
  • Explain your mechanism to track results for this promotion.
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Best New Homes Magazine/Publication

  • Consumer Resource
  • Realtor Resource
  • Trade Resource

Submission Requirements

  • Five (5) hard copy of media and one (1) electronic copy of media cover (hard copies must be delivered to the HBA)
  • In 100 words or less, describe how your publication reaches its target market and provides appropriate content.
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Major Advertising/Promotions Achievement Award
This award recognizes the entry with the highest score/percentage in the Advertising/Promotion category. Multiple entries will receive bonus points. Submission is not required nor does it have an entry fee. Winner will be announced at awards ceremony on October 7.


Circle Awards
Million Dollar Circle Award-Individuals and Million Dollar Circle Award-Teams

Submission Requirements

  • Proof of closing volume and units at a minimum of one million dollars. An internal closing report dated September 1, 2009 through August 31, 2010 signed by the builder/broker and comptroller (or equivalent financial officer) will be required with each entry.
  • Color photograph of entrant or team submitted electronically.
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

PLEASE NOTE: Platinum, Gold, Silver and Bronze levels will be determined based on entries received. Top producers will be determined from the highest Million Dollar Circle Award entries. No additional entry required.


Design Categories
Best Model Merchandising
This category is open to submission by both builders and designers, and should be commissioned by a builder.
Submission Requirements

  • One (1) set of six (6) color prints - displaying the living room, master, kitchen and three (3) others of your choice that will round out the “tour” of the home—submitted electronically.
  • One (1) floorplan - showing exact furnishing layout—submitted electronically.
  • Cost per square foot. Invoice may be requested for verification—submitted electronically.
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Best Interior Design
This category is open to submission by both builders and designers, and should be commissioned by a home owner.
Submission Requirements

  • One (1) set of six (6) color prints - displaying living room, master, kitchen and three (3) others of your choice that will round out the “tour” of the home submitted electronically.
  • One (1) floorplan showing exact furnishing layout—submitted electronically.
  • Cost per square foot. Invoice may be requested for verification.
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Individual Achievement Categories
Title Insurance Sales Person of the Year
Based on total title insurance premium generated.
A. Employed by a builder
B. Employed by a retail title insurance company (non-builder)
Submission Requirements

  • Proof of volume & units. An internal closing report dated September 1, 2009 through August 31, 2010 will be required with each entry form signed by a comptroller (or equivalent financial officer).
  • Entrant must be a member of the Sales & Marketing Council
  • One (1) digital color photo of candidate submitted electronically.
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Note: The HBA of Metro Orlando holds all submissions in the strictest confidence. No closing or sales reports will be available for public knowledge.


Mortgage Originator of the Year
Based on total mortgage revenue generated.
A. Employed by a builder
B. Employed by a retail lender (non-builder)
Submission Requirements

  • Proof of volume & units. An internal closing report dated September 1, 2009 through August 31, 2010 will be required with each entry form signed by a comptroller (or equivalent financial office).
  • Entrant must be a member of the Sales & Marketing Council
  • One (1) digital color photo of candidate submitted electronically.
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Note: The HBA of Metro Orlando holds all submissions in the strictest confidence. No closing or sales reports will be available for public knowledge.


Insurance Agent of the Year
Based on total insurance revenue generated.
Submission Requirements

  • Proof of volume & units. An internal closing report dated September 1, 2009 through August 31, 2010 will be required with each entry form signed by a comptroller (or equivalent financial office).
  • Entrant must be a member of the Sales & Marketing Council
  • One (1) digital color photo of candidate submitted electronically.
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Note: The HBA of Metro Orlando holds all submissions in the strictest confidence. No closing or sales reports will be available for public knowledge.


Golden Hammer Award
This award recognizes the company or individual involved in the construction process who has displayed excellent service to your organization over the last year. There is no entry fee for this category and all nominees will be recognized. 
Submission Requirements

  • Must be nominated by a Builder Member
  • In 100 words or less, please describe why this person or company deserves to be recognized.
  • One (1) digital color photo of candidate submitted electronically.
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Leadership Award
This award recognizes the Builder Division Presidents who have displayed exemplary leadership to their companies over the last year. There is no entry fee for this category and all nominees will be recognized. 
Submission Requirements

  • Must be nominated by a Builder Member
  • In 100 words or less, please describe why this person deserves to be recognized.
  • One (1) digital color photo of candidate submitted electronically.
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com

Shining Star Award
This award recognizes the “back office” employee who has displayed exemplary service to your organization over the last year. There is no entry fee for this category and all nominees will be recognized.
 Submission Requirements

  • Must be nominated by a Builder Member
  • In 100 words or less, please describe why this person deserves to be recognized.
  • One (1) digital color photo of candidate submitted electronically.
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

REALTOR® Partner Award
This award recognizes the REALTOR® that has been a true “partner” to your organization over the last year. There is no entry fee for this category and all nominees will be recognized.
 Submission Requirements

  • Must be nominated by a Builder Member
  • One (1) digital color photo of candidate submitted electronically.
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

For the following Categories, personal video interviews will be scheduled by the week of  September 6, 2010. Videography will be conducted and recorded by the Major Achievement Awards committee. Judges will review all entries, including video interviews, electronically.


“Rookie”* Salesperson of the Year & Salesperson of the Year
*“Rookies” cannot have been employed by any builder and/or broker prior to October 1, 2009.

A video interview will be scheduled with candidate, at candidate’s choice of location within the Metro Orlando area, by the week of September 6, 2010. Candidate should be prepared to explain their role, major responsibilities and achievements of the past year during the interview.

Submission Requirements for “Rookie” and Salesperson of the Year

  • Proof of closing and sales volume and units. An internal closing report dated September 1, 2009 through August 31, 2010 will be required with entry, signed by the builder/broker and comptroller (or equivalent financial officer).
  • Entrant must be a member of the Sales & Marketing Council
  • One (1) digital color photo of candidate submitted electronically.
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Marketing Coordinator/Assistant of the Year
Open to persons who play a supportive role in the marketing of their company’s product and reports to marketing director/manager . Builder or associate members may enter.

A video interview will be scheduled with candidate, at candidate’s choice of location within the Metro Orlando area, by the week of September 6, 2010. Candidate should be prepared to explain their role, major responsibilities and achievements of the past year during the interview.
Submission Requirements

  • One (1) digital color photo of candidate submitted electronically.
  • Entrant must be a member of the Sales & Marketing Council
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Sales Coordinator/Assistant of the Year
Open to persons who play a supportive role in the sales department and reports to sales director/manager . Builder or associate members may enter.

A video interview will be scheduled with candidate, at candidate’s choice of location within the Metro Orlando area, by the week of September 6, 2010. Candidate should be prepared to explain their role, major responsibilities and achievements of the past year during the interview.
 Submission Requirements

  • One (1) digital color photo of candidate submitted electronically
  • Entrant must be a member of the Sales & Marketing Council
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Internet Sales or Internet Marketing Coordinator of the Year
Open to persons that are responsible for Internet marketing or sales facilitation. This person can be either or both.

A video interview will be scheduled with candidate, at candidate’s choice of location within the Metro Orlando area, by the week of September 6, 2010. Candidate should be prepared to explain their role, major responsibilities and achievements of the past year during the interview.
Submission Requirements

  • Percentage of online sales conversions verified by Sales Manager/Director. (for sales only)
  • Entrant must be a member of the Sales & Marketing Council
  • One (1) digital color photo of candidate submitted electronically
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Marketing Manager/Director of the Year
Open to persons directly responsible for marketing and promoting their company’s product. Only builder members may enter.

A video interview will be scheduled with candidate, at candidate’s choice of location within the Metro Orlando area, by the week of September 6, 2010. Candidate should be prepared to explain their role, major responsibilities and achievements of the past year during the interview.
Submission Requirements

  • One (1) digital color photo of candidate submitted electronically.
  • Entrant must be a member of the Sales & Marketing Council
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Sales Manager/Director of the Year
Open to persons with direct oversight of the sales staff.

A video interview will be scheduled with candidate, at candidate’s choice of location within the Metro Orlando area, by the week of September 6, 2010. Candidate should be prepared to explain their role, major responsibilities and achievements of the past year during the interview.
Submission Requirements

  • One (1) digital color photo of candidate submitted electronically.
  • Entrant must be a member of the Sales & Marketing Council
  • Complete your online entry form and submit art work, photographs and materials at www.MajorsMadeEasy.com.

Major Individual Achievement Award
This award recognizes the person with the highest Individual Achievement category score/percentage. Submission is not required nor does it have an entry fee. Winner will be announced at awards ceremony on October 7.


Sales and Marketing Council Member of the Year
All those members that were voted the Sales and Marketing Council Member of the Month from September 2009 through August 2010 will automatically be nominated for the Sales and Marketing Council Member of the Year. The Sales and Marketing Council Steering Committee will review nominations at their September meeting and take a secret vote to determine the recipient. The winner will not be revealed until the evening of October 7th at the awards ceremony.

Winning Tips           

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2010 Presenting Sponsor

Diamond Sponsors

    

 
 

Silver Sponsors

      

 

Friends

ActivSales Agent 
First American Title Insurance Co.
Quality Title & Escrow
Wells Fargo Bank

HBA Corporate Partners  Bright House Networks   Progress Energy

 

 

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